Tag Archives: psychology

Seth Godin is a Cialdini Master

My friend, Bill Sherman, posted about Seth Godin’s “Are you in the tribe?” post. Go read Bill’s post and Seth’s post. I’ll wait. Do you want to be in the tribe yet? Of course you do. If you’ve ever heard … Continue reading

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Going Against the Grain

Don’t trust your brain. There are some very systematic ways that the brain is designed to be able to function, but it’s not helpful to you in life and business. Here’s some examples based on known psychological concepts and theories … Continue reading

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